Generic Advice is Generic.
You Are Not.

You've consumed the content, tried the frameworks, maybe even asked ChatGPT for help. But none of it addresses the messy reality you're actually facing. I've been where you are. I can help you see around corners and make the moves that create wins for you and your organization.

Matte's approach strikes the perfect balance between high-level conceptual frameworks, long-term strategy, and tactical feedback that can be implemented immediately.
Michael Kim, CPO · StrongArm Technology

Context Changes Everything

The VP who's drowning because they just inherited product on top of engineering needs different guidance than the external hire trying to build credibility with a skeptical team. The founder preparing for Series A needs a completely different playbook than the leader tasked with fixing broken processes that are killing velocity.

Twenty years of product leadership—the wins and the regrettable failures—plus coaching 100+ leaders through these same patterns taught me which problems actually matter and which solutions work when everything's messy.

I've been a time-starved executive and I never take your time for granted. In every session we cut through the noise to find the highest-leverage moves you can act on immediately.

I work with:

Two ways we can work together

Leadership coaching

For leaders who need to level up fast

You inherited a team that doesn't trust your judgment yet. Your boss keeps asking for updates you thought you already gave. Cross-functional partners see you as a bottleneck instead of a strategic partner.

Present strategy that gets your boss excited instead of asking for more details

Transform cross-functional relationships into partnerships that elevate your work

Create a culture where high performers thrive and everyone rises to meet higher standards

Create systems that give you real visibility into what's working instead of just pretty dashboards

"When you need to establish yourself quickly and can't afford to learn through trial and error."

Strategic advisory

When you need product leadership yesterday

You're a CEO or founder facing decisions that will define your company's next two years. Your product roadmap feels like wishful thinking, but hiring takes months and there's no guarantee they'll understand your specific context and constraints.

Product strategy that gets board buy-in, not skeptical follow-up questions

Unstick teams that have been spinning on the same problems for months

Build product operations that scale without you having to micromanage everything

Accelerate product velocity that supports aggressive growth targets

"When you need senior product expertise now, not after a months-long search and ramp-up period."

Not sure which approach fits your situation?

Testimonials

It is not an exaggeration to say that Matte has transformed my life. Matte's approach strikes the perfect balance between high-level conceptual frameworks, long-term strategy, and tactical feedback that can be implemented immediately. I always left our sessions with clear action steps and a renewed sense of purpose.

Matte Scheinker is an exceptional coach and leader. He stepped in when our team needed support, helped people sharpen their thinking, regain confidence, and move forward with clarity. His ability to coach through complexity while strengthening both people and product is rare, and I recommend him without hesitation.

[Matte] evolved our thinking from a couple of engineers in a room to a startup that identifies it's values and chases them.

[Matte's] guidance has been instrumental in shaping the direction of our product, and every conversation left me with new insights and fresh ideas to explore. I can't recommend Matte highly enough to anyone looking for a mentor in product strategy. His support has made a lasting impact on my work, and I'm incredibly grateful for the time we spent together.

[Matte helped] me get promoted to the VP level after feeling stuck for several years. When interviewing coaches for this engagement, one of my main goals was to find someone that would keep me on task, hold a hard line, and call me on my bullshit (logical fallacies, self-defeat, platitudes). Matte rose to the task, and was a great thought partner to me for nearly two years. You need his help to become a better product or design leader.

His approach goes beyond just asking questions; he consistently focuses on providing tangible value in every interaction. He is focused on ensuring those he works with come out with insights and actions

Ready to kick the tires?

I treat our first conversation like a real session. We'll dive into your actual situation so you can see if my approach meets your needs.

Here's how it works:

First few minutes: We get to know each other and you'll help me understand your context

Then we dive in: I work with you on your actual challenges using my real approach

You decide: If there's a fit, we can discuss next steps. If not, I'm confident that something we uncovered about your situation will have made the time worthwhile

No sales pitch. I just show my value, and if it's what you need, you'll know.

Generic Advice is Generic.You Are Not.