Matte Scheinker - Executive Coaching for Product & Design Leaders
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Generic Advice is Generic.
You Are Not.

You've consumed the content, tried the frameworks, maybe even asked ChatGPT for help. But none of it addresses the messy reality you're actually facing. I've been where you are. I can help you see around corners and make the moves that create wins for you and your organization.

Context Changes Everything

The VP who's drowning because they just inherited product on top of engineering needs different guidance than the external hire trying to build credibility with a skeptical team. The founder preparing for Series A needs a completely different playbook than the leader tasked with fixing broken processes that are killing velocity.

Twenty years of product leadership—the wins and the regrettable failures—plus coaching 100+ leaders through these same patterns taught me which problems actually matter and which solutions work when everything's messy.

I've been a time-starved executive and I never take your time for granted. In every session we cut through the noise to find the highest-leverage moves you can act on immediately.

I work with:

Two ways we can work together

Leadership coaching

For leaders who need to level up fast

You inherited a team that doesn't trust your judgment yet. Your boss keeps asking for updates you thought you already gave. Cross-functional partners see you as a bottleneck instead of a strategic partner.

Present strategy that gets your boss excited instead of asking for more details
Transform cross-functional relationships into partnerships that elevate your work
Create a culture where high performers thrive and everyone rises to meet higher standards
Create systems that give you real visibility into what's working instead of just pretty dashboards
"When you need to establish yourself quickly and can't afford to learn through trial and error."

Strategic advisory

When you need product leadership yesterday

You're a CEO or founder facing decisions that will define your company's next two years. Your product roadmap feels like wishful thinking, but hiring takes months and there's no guarantee they'll understand your specific context and constraints.

Product strategy that gets board buy-in, not skeptical follow-up questions
Unstick teams that have been spinning on the same problems for months
Build product operations that scale without you having to micromanage everything
Accelerate product velocity that supports aggressive growth targets
"When you need senior product expertise now, not after a months-long search and ramp-up period."

Not sure which approach fits your situation?

Testimonials

His approach goes beyond just asking questions; he consistently focuses on providing tangible value in every interaction. He is focused on ensuring those he works with come out with insights and actions
Jake Dancyger
co-CEO
Clariti
He was able to pick up on the nuances of our business and help us craft a product vision and strategy that has helped unify our team and charted a path to the next phase of our evolution.
Price Barnes
VP of PM
Uniguest
[Matte] evolved our thinking from a couple of engineers in a room to a startup that identifies it's values and chases them.
Josh Simmons
CTO & co-founder
Phin Security
He's not just a coach; he's a mentor who offers advice that's not only insightful but also resonates with deep understanding. Working with Matte, you're not just gaining a coach, you're gaining a supportive ally in your professional journey.
Jesse Lujan
VP of Product
Ascend Software
He is open-minded, curious, asks great questions to get to the core of what matters and was a blast to work with.
Ben Sesser
CEO & co-founder
BrightHire
[Matte helped] me get promoted to the VP level after feeling stuck for several years. When interviewing coaches for this engagement, one of my main goals was to find someone that would keep me on task, hold a hard line, and call me on my bullshit (logical fallacies, self-defeat, platitudes). Matte rose to the task, and was a great thought partner to me for nearly two years. You need his help to become a better product or design leader.
Rick Banister
VP of Product Design
Alloy

Ready to kick the tires?

I treat our first conversation like a real session. We'll dive into your actual situation so you can see if my approach meets your needs.

Here's how it works:

First few minutes: We get to know each other and you'll help me understand your context
Then we dive in: I work with you on your actual challenges using my real approach
You decide: If there's a fit, we can discuss next steps. If not, I'm confident that something we uncovered about your situation will have made the time worthwhile

No sales pitch. I just show my value, and if it's what you need, you'll know.